Linkbuilding Tactics for PBS Stations – Part 2: COVE Related Links

Written by Melanie Phung, New Media Director, PBS Interactive

Keyword-rich links that point to your pages will help those target pages rank better in search. As we mentioned before, the easiest opportunity to get more links to your pages is to build internal links from your own site.

In part 2 of our linkbuilding series, we show you how COVE gives you several more opportunities to create those links yourself.


LEARN MORE ABOUT LINKBUILDING TACTICS FOR PBS STATIONS >>

Reminder: COVE API Incubator Sign Up

PBS Interactive is opening the COVE API for "friends and family" to participate in collaborative Incubator build sessions – and there is still time to sign up to participate! 
Sign up closes Friday, March 25th.


LEARN MORE ABOUT THIS OPPORTUNITY >>

5 Part SEO Series: Linkbuilding Tactics for PBS Stations – Part I

Written by Melanie Phung, New Media Director, PBS Interactive

Links are one of the most important ranking factors for SEO, and it's no longer enough just to publish outstanding content and wait for people to link to you.

To rank well for competitive (high-volume) queries and pull in qualified traffic, you will also need to work at getting inbound links to your site and to make those links count.

TO LEARN MORE >>

What Are Your Biggest Hurdles in Leveraging Your Online Audience?

In preparation for this year's Annual Meeting workshop, we would love to know the biggest problems/issues facing your station when it comes to capturing and leveraging your audience online.

TO LEAVE YOUR COMMENTS OR VIEW OTHERS' DISCUSSIONS VISIT >>

Giving a Hoot(suite), About Managing Social Media

The Presented by Incubation Lab series shines the spotlight on popular social media tool, HootSuite this week. Montana West, Integrated Media Producer for New Hampshire Public Television, weighs in.

LEARN MORE ABOUT HOW YOUR STATION CAN USE HOOTSUITE AND ADD YOUR COMMENTS >>

Local Video Metrics for COVE Now Available

A new COVE feature is now available that allows stations to track video metrics for local content.

READ THE WHOLE STORY TO LEARN MORE AND JOIN THE DISCUSSION >>

FYI Corner: Twitter Tips

This week's FYI corner offers a few tips to help you better manage and navigate Twitter.
Plus, visit the new Station Social Media Directory!


READ TO LEARN MORE AND JOIN THE DISCUSSION >>